Here’s the Meeting Manifesto our team committed to and I believe it should be adopted by every company. Let us know what you like and what you would change or add: Meeting Manifesto Meetings are scheduled on a calendar Meetings are not for sharing information Any important information should be shared at least 24 hours […]
Day: April 23, 2022
How to write a book to build your brand
The best reason to write a book is to build credibility for your brand. Don’t write a book to get on the bestseller list or become famous. Simply recognize it’s still an amazing tool to extend your brand among your target market. Gone are the days where the biggest challenge is actually writing the content. […]
How to recruit and retain diverse talent as you grow
Diversity is the battle cry of our generation. The marketplace can be resistant to change but is slowly adapting to this call for diversity at every level within companies. I believe an initial goal is to match the diversity metrics of your customer base, but as quickly as possible to unlock a level of innovation […]
How to set up your business to be acquired
I never expected to build a company that could be acquired, but it sure was a fun and challenging process. Some companies are founded with that goal from day one and some, especially social impact companies, may feel like acquisition is the enemy. Here’s my best advice: operate from day one as if you plan […]
How to get B Corp certified in less than one year
Are you surprised to learn that the average length of time it takes to attain the coveted B Corp certification is 18 months? I was shocked. It was exactly 18 months for us from the first time I took the assessment until we were official. I’ve been able to help others on this road cut […]
How to craft the perfect pitch
Custom is king. I’ve raised millions for businesses I own and I’ve invested millions in other companies. If there is one thing I have learned from giving and listening to pitches it’s that tailoring your pitch to your audience dramatically increases your probability for a second conversation (by the way, a second conversation is the […]